Who we are
At Schraier Hospitality, our mission is to create meaningful opportunities by stewarding the unique, God-given gifts within each of us.
We believe that every individual is equipped with a distinct strength—something they were made to do with excellence. When people operate within their natural gifting, they find renewed energy, joy, and purpose in their work each day.
Our driving force is opportunity. It’s not just what we create—it’s how we define success. Growth is the foundation of that opportunity, and we pursue it with intention and consistency. The graph below illustrates this commitment. For us to fulfill our mission, continued and sustainable growth will always remain a core focus.
At Schraier Hospitality, operational excellence is the heartbeat of our success. It’s something we take seriously, work tirelessly to achieve, and are committed to perfecting. To accomplish this part of our mission, we treat our team like family, provide the resources they need to thrive, and obsess over delivering an exceptional customer experience.
Tropical Smoothie Cafe’s goal is to spread sunshine and to inspire better. The brand’s partnership with No Kid Hungry allows our cafes to carry out Tropical Smoothie Cafe’s mission by encouraging guests to become a part of something bigger and better. Today, one in five kids is at risk of hunger in America. Together, we are working to improve that statistic by raising funds to connect vulnerable kids in communities around our country with nutritious food they need to grow and thrive.